Shopping and Performance Max
Product feed optimization and campaigns that put your best products in front of buyers.
↗Smart Digital Rank helps online stores sell more with a joined-up plan: Google Shopping and paid social to bring in buyers, product SEO for long-term traffic, email flows that bring customers back and conversion fixes that turn more visits into orders.
The stores that grow are the ones that know their numbers and use every channel together.
Launching an online store has never been easier. Growing one profitably has never been harder. Ad costs keep rising, competitors copy products quickly and shoppers can compare prices in seconds. Stores that rely on a single channel, usually paid ads, often find that every new customer costs more than the first order earns.
Profitable ecommerce growth comes from getting several things working together. Paid channels such as Google Shopping, Performance Max, Meta and TikTok bring in new buyers. Product and category SEO brings in traffic you do not pay for per click. Email and SMS turn one-time buyers into repeat customers. And a fast, clear store makes sure the visitors you have worked so hard to attract actually buy.
We start by looking at the numbers that decide whether your store can scale: average order value, gross margin, cost to acquire a customer and how often customers buy again. With those in view, we can set sensible targets for each channel instead of chasing return on ad spend figures that look good but lose money.
From there, we build a plan around your biggest opportunities. For one store that might mean fixing the product feed and launching Shopping campaigns. For another, it might mean an abandoned cart flow, better product pages and a loyalty offer. We focus effort where it will move revenue most.
We work with Shopify, WooCommerce, BigCommerce and most other major platforms, and report on revenue, profit and customer value rather than clicks.
Seasonal moments need planning well ahead. Black Friday, holiday shopping, back-to-school and your own product launches all require stock, offers, creative, emails and ad budgets to be ready before demand peaks. We build a calendar with you so campaigns are prepared weeks in advance, rather than rushed together the night before a sale.
A single plan covering ads, search, email and your store itself.
Product feed optimization and campaigns that put your best products in front of buyers.
↗Meta and TikTok campaigns with product catalogs, creative testing and remarketing.
↗Search-friendly product pages, category pages and technical fixes that grow organic traffic.
↗Welcome, abandoned cart, post-purchase and win-back flows that bring customers back.
↗Better product pages, faster checkout and clearer trust signals that turn more visits into orders.
↗Revenue, margin, customer acquisition cost and repeat purchase rate in one clear report.
↗Quick wins such as feed fixes and email flows can lift revenue within weeks. Channels like SEO build over months.
We review your store, channels and numbers to find the biggest growth opportunities.
We set targets by channel based on margin and customer value.
We fix the foundations and launch campaigns, flows and page improvements.
We move budget toward what is profitable and keep testing new opportunities.
What online store owners ask before hiring an ecommerce marketing agency.
Shopify, WooCommerce, BigCommerce, Magento and most other major platforms. We adapt our approach to the tools and apps you already use.
It depends on your margins. A store with high margins can be profitable at a lower return than one with thin margins. We calculate a target that keeps each sale profitable.
No. Ads are one part. We also work on SEO, email, conversion rate and product pages, because those make every ad dollar go further.
Feed fixes, email flows and conversion improvements can show results within weeks. SEO and brand growth take longer but keep building.
Yes, though the approach is different. We focus on a strong launch offer, targeted ads and collecting early reviews, then build from real data.
Yes. Email flows and campaigns are part of our ecommerce service, and we also offer email marketing on its own.
Monthly reports covering revenue, orders, ad spend, return on ad spend, new versus returning customers and recommendations for next month.
Our focus is growing your own store, where you keep more margin and own the customer relationship. We can advise on how marketplaces fit into your overall plan and make sure your advertising supports both where it makes sense.